AI Insights · Timothy · January 2022
Top 5 Social Apps on Android in South Africa: Q4 2021 Performance
Discover the performance trends of the top 5 social apps on Android in South Africa for Q4 2021, including weekly downloads, revenue, and active users.
In the fourth quarter of 2021, the top 5 social apps on the Android platform in South Africa showed varied performance trends in terms of weekly downloads, revenue, and active users. Here’s a closer look at the data from Sensor Tower.
TikTok had a notable increase in weekly revenue, starting at around $38.9K in late September and peaking at approximately $264.6K in early December. Weekly downloads saw fluctuations, starting at 132K at the end of September and dropping to around 86K by the end of December. Active users exhibited a steady pattern, starting at about 2.56M and peaking at 2.72M in early December.
Bigo Live - Live Streaming App experienced a mixed trend in weekly revenue, peaking at $28K in late November. Downloads remained relatively low throughout the quarter, with a slight peak of 3.5K in late September. Active users hovered around the mid-20K range, peaking at 26.1K in early December.
Facebook maintained a steady download rate, starting at 46.8K in late September and peaking at 49.5K in early October. Revenue showed minor fluctuations, peaking at $4.7K in mid-October. Active users remained consistently high, starting at 11.1M and slightly increasing to 11.6M by the end of December.
Grindr - Gay Dating & Chat had a relatively stable weekly revenue, peaking at $3.4K in mid-December. Downloads showed a slight upward trend, starting at 851 and reaching 1.1K by mid-December. Active users remained consistent around the 50K mark, peaking at 54.2K in early December.
Likee - Short Video Community experienced an upward trend in weekly revenue, peaking at $2.1K in late December. Downloads showed a significant increase towards the end of the quarter, starting at 7.6K in late September and peaking at 9K by the end of December. Active users remained stable, fluctuating around the 480K mark.
For more detailed insights and data, visit Sensor Tower.